For agencies
Settings saved per client account, every ad created paused, Advantage+ off. Your buyers launch in the accounts you share with them, and you see who launched what.
Sound familiar in Ads Manager?
One page, one pixel and one UTM template per client, and one interface that keeps handing you the last one you used. The mistake is invisible until a client sees their competitor's copy.
With Adlio
Every setting belongs to one ad account
Identity, pixel, default copy, naming pattern, UTM template and the DSA beneficiary and payer are stored per ad account. Switching accounts switches all of it at once; nothing carries over.
Many launch tools price by the number of ad accounts, so signing a client raises the software bill before the first invoice goes out. The usual workaround is one shared login across clients, which destroys the record of who launched what.
With Adlio
You pay for people, not for clients
The Team plan covers every ad account your Facebook login can reach and includes three people. Each of them works in their own name, only in the client accounts you share, needs no role in Meta of their own, and can only ever create paused ads. You decide per account whether they may launch at all.
Ads Manager launches what you build. A client review step means either building everything paused by hand or explaining an expensive mistake afterwards.
With Adlio
Everything lands paused
A batch arrives in the client's own ad account as paused ads with your naming and your UTMs. You or the client flips them on. Nothing Adlio does can start spending on its own.
to build one ad by hand in Ads Manager, in our measurement. Forty ads for one client is about 93 minutes, before the first typo.
How long 100 ads take, three methodsAdvantage+ creative keys the live Meta API accepts. Adlio sends an explicit opt-out for every one, on every ad in every client account, and publishes the list.
The key registryMeta: "most ads are reviewed within 24 hours". Review starts when an ad is created, paused or not, so a paused batch is usually through review by the time the client has approved it.
Ad review and bulk launchesThe plan for this
$349/mo
3 people included (you + 2). Extra person: $59/mo. No charge per ad account.
Prices excl. VAT. All plans
You connect Facebook once with your own login. Adlio then works with the ad accounts that login already has access to, exactly as Ads Manager does. Your client does not need an Adlio account and does not need to change anything on their side.
Yes. Everyone on the team has their own login and picks their own active ad account. Settings are scoped to the ad account, not to the person, so two people on two clients never collide.
Yes, by construction. A team member works through your Facebook connection, so they need no role in the client's Business Manager, and every ad Adlio creates is paused. Switching ads on happens in Ads Manager, by someone who has access there. Per client account you also decide whether a member may launch at all; without launch rights they can see the account and edit its copy, naming and UTM defaults, but cannot upload or create ads.
The same thing that happens in Ads Manager: the account disappears from the list. Adlio stores no copy of the client's ads and cannot act on an account your Facebook login can no longer reach.
That is the default. Every ad is created paused in the client's own ad account, so they can review it in the interface they already know and switch it on themselves.
The first 15 ads are free, without a card and without a trial clock. If it does not fit the way your agency works, you have lost an afternoon, not a budget.